[ NOMAD PROJECT ]
Watch Band Packaging
in Every Shade
[ ABOUT ]
With over 200 SKUs and 70+ colorways spanning core, seasonal, limited, and special editions, the Watch Band collection allows me to explore color, experiment with design, and create packaging that celebrates each band's unique character.
[ HIGHLIGHTS ]
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Universal pulp tray: Replaced custom trays with a single, fully recyclable pulp insert for all collections except Metal and Stratos Bands.
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Cost efficiency: Reduced overall unit costs by standardizing to a single shared tray design.
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Retailer-preferred sizing: Optimized box dimensions to meet the high demand of wholesale partners.
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Special edition visuals: Developed elevated visual designs specifically tailored for Limited and Special Edition releases.
Unified Packaging Architecture
One Design Language Delivered Across Two Distinct Tray Structures
Every Detail
Matters
Press Highlights
Reviews & UGC Images
"Nomad does a great job with packaging their watch bands. The boxes have full-color photos of the band inside, so I knew exactly what I was getting. The inner box slides out from the outer cover, and the band is held in place with elastic. Some of the features are listed on the back along with additional images of the band, which I found helpful."
— Nicholas Calderone, MacSources
"Packaging is pretty solid."
—Bane Tech